In August 2014, a version of Ballantine IPA was revived by Pabst Brewing Company. The revival Ballantine IPA's new logo, relaunched August 2014 The use of distilled hop oil was discontinued until 2014 when Pabst Brewing Company relaunched a new version of Ballantine IPA. The most notable changes are a markedly lower bitterness, lower alcohol content, fewer hops, and in general a much less assertive aromatic character. Throughout the 2000s and into the 2010s, Pabst continued to brew Ballantine's signature ale, but the recipe changed several times. They stopped brewing the IPA in 1996, and gradually all of the beers were discontinued with the exception of the flagship Ballantine XXX Ale. Pabst continued to brew some of the Ballantine portfolios throughout the late 1980s and 1990s. At an unknown point during these changes, the original recipes were lost. But Falstaff was doing poorly financially and was sold to Pabst in 1985. The general consensus is that, under the stewardship of Falstaff, the beers remained faithful for a time to their original flavor profile. Falstaff was successfully sued for violating the terms of the sales contract. ![]() ![]() The new owners closed the original brewery in Newark, started brewing elsewhere, and did not strictly adhere to Ballantine's recipes. Despite advertising efforts to revive the company, the owners agreed to sell the brand, the company, and all their assets to the Falstaff Brewing Corporation in 1972. It was losing market share to lighter lagers with less alcohol content. In the mid-1960s the company went into decline. In 1965 Carl Badenhausen sold the company but remained at the helm until his retirement in 1969. Ballantine Beer enjoyed a high level of success into the early 1960s, however, by the mid-sixties, the brand began losing popularity. It was also during this period that the company grew into one of the largest privately held corporations in the United States. It was during this period that the brand was elevated to the number three beer in the U.S. Ballantine Beer was the first television sponsor of the New York Yankees. The Badenhausens grew the brand through its most successful period of the 1940s and 1950s, primarily through clever advertising. In 1933, after Prohibition was lifted, the Ballantine company was acquired by two brothers, Carl and Otto Badenhausen. Badenhausen era An article announcing the return of Ballantine Ale just after Prohibition was lifted But by the time the 21st amendment was passed in 1933, the family was ready to sell the company. The Ballantine family continued to own the brewing company all throughout Prohibition. The company was forced to consolidate, and they manufactured malt syrup to stay in business. The 18th Amendment took effect in 1920, beginning Prohibition. He graduated from Rutgers College in 1870, received his Bachelor of Law from Columbia University Law School in 1872, and was admitted to the New Jersey and New York bars in 18 respectively. The last son died in 1905.įollowing the death of the last son of Peter Ballantine the company was taken over by George Griswold Frelinghuysen, the company's vice-president, who was married to Ballantine's granddaughter.įrelinghuysen was the son of Frederick Theodore Frelinghuysen and Matilda Elizabeth Griswold. His second oldest son then controlled the company until his own death in 1895. Peter Ballantine died in 1883 and his eldest son had died just a few months earlier. Ballantine added a second brewery location, also in Newark, in order to brew lager beer to fill out the company product line. By 1879, it had become sixth largest brewery in the US, almost twice as large as Anheuser-Busch. The name would be used for the next 115 years, until the company closed its brewery in May 1972. His three sons joined the business and in 1857 the company was renamed P. Around 1850, Ballantine bought out his partner and purchased land near the Passaic River to brew his ale. Ballantine rented an old brewing site which had dated back to 1805. The company was originally incorporated as the Patterson & Ballantine Brewing Company. The company was founded in 1840 in Newark, New Jersey, by Peter Ballantine (1791–1883), who emigrated from Scotland. History Ballantine era Ballantine brewery in Newark, New Jersey 1906 Ballantine is Pabst's foray into the craft beer market. ![]() Throughout history it is best known for its Ballantine XXX Ale however, in August 2014 Ballantine IPA relaunched and has been received with mixed reviews (3.46 on Untappd). The brand is currently owned and operated by Pabst Brewing Company. At its peak, it was the 3rd largest brewer in the US. Ballantine and Sons Brewing Company was an American brewery founded in 1840, making Ballantine one of the oldest brands of beer in the United States.
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